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Our Team

Danielle Shoots

Danielle Shoots is the Founding Partner and Managing Director of Domestic Emerging Market Investments (DEMI). Ms. Shoots is a seasoned finance and operations executive. She has held Chief Financial Officer positions in public, private, Fortune 50, and philanthropic sectors where she was responsible for billions in operations, capital, and investment portfolios. Ms. Shoots oversaw strategic financial planning and analysis, mergers and acquisitions, and investment endowments.  Ms. Shoots’ respected financial career has been rooted in a deep understanding of consumer and behavioral economics. Her investment approach has been no different. She believes if you study the people that drive the economics of companies, products, investments, and the country, you can create companies that are financially profitable and sustainable.  

 

Ms. Shoots’ passion for people and leadership, distinguished business acumen and tenacious work ethic have garnered her numerous accolades, including inclusion on the Top 25 Most Powerful Women in Business from the Colorado Women’s Chamber of Commerce, Woman of the Year by the National Diversity Council, The 2020 Emerging Leader in Philanthropy from ABFE, and the 2017 Denver Business Journal’s 40 Under 40 award. 

 

Ms. Shoots is an engaged community member and serves as a mayoral & city council appointed board member for Denver Health and Hospital Authority, a governor appointed board member for CollegeInvest, a trustee for the Women’s Foundation, and the Chief Economic Equity Advisor to State Senator, James Coleman and State Representative, Leslie Herod.  

Managing Director & Founder

Danielle Shoots is the Founding Partner and Managing Director of Domestic Emerging Market Investments (DEMI). Ms. Shoots is a seasoned finance and operations executive. She has held Chief Financial Officer positions in public, private, Fortune 50, and philanthropic sectors where she was responsible for billions in operations, capital, and investment portfolios. Ms. Shoots oversaw strategic financial planning and analysis, mergers and acquisitions, and investment endowments.  Ms. Shoots’ respected financial career has been rooted in a deep understanding of consumer and behavioral economics. Her investment approach has been no different. She believes if you study the people that drive the economics of companies, products, investments, and the country, you can create companies that are financially profitable and sustainable.

Ms. Shoots’ passion for people and leadership, distinguished business acumen and tenacious work ethic have garnered her numerous accolades, including inclusion on the Top 25 Most Powerful Women in Business from the Colorado Women’s Chamber of Commerce, Woman of the Year by the National Diversity Council, The 2020 Emerging Leader in Philanthropy from ABFE, and the 2017 Denver Business Journal’s 40 Under 40 award. 

 

Ms. Shoots is an engaged community member and serves as a mayoral & city council appointed board member for Denver Health and Hospital Authority, a governor appointed board member for CollegeInvest, a trustee for the Women’s Foundation, and the Chief Economic Equity Advisor to State Senator, James Coleman and State Representative, Leslie Herod.

Mark Goodman

Mark Goodman is a results-driven executive with experience in global brand development, capital reformulation and turnarounds within consumer-driven retail, food and financial service industries. He has held significant leadership positions, including key roles at Fortune 1 and 50 companies: Walmart/Sam's Club (EVP, Chief Marketing Officer) and McDonald's (Corp. VP, U.S. Brand & Strategy). Over the last decade, Mr. Goodman has been an active investor, operator and financial adviser to mid-cap companies in the consumer, product and financial service sectors. Mr. Goodman currently serves as Chairman of the Colorado Nut Holding Company. In addition, he serves as the Global Brand Advisor for select Fortune 200 companies.

                            

Mr. Goodman is passionate about the role of smart governance in corporate and higher education institutions. Mr. Goodman has been active in supporting governance in corporate and educational institutions on a national basis over twelve years. Most recently, Mr. Goodman was appointed to the board of directors for the Denver College Success Corporation.

Managing Partner

Lakeisha

Ashley

Executive Assistant

Rob

Riker

Director of Finance & Operations

Shannon
Shockey

Chief Operating Officer

Jenice Whitehead

Economic Development & Capital Readiness Manager

Mark Goodman

Glob­al Brand Devel­op­ment | Investor | Finance Advisor

Consultant

Harry Hollines

Chief Strat­e­gy Offi­cer | Pri­vate Equi­ty | Entrepreneur

Latino Leadership Institute

Jesus Salazar

CEO | Investor | Entre­pre­neur | Soft­ware Development

Prosono

Investment Committee

Steve Boice

Man­ag­er — Busi­ness Finance

CHFA

Javon Brame

Senior Opti­miza­tion Executive

Campusworks, Inc

Erin Essenmacher

Chief Strategy and Members Experience Officer

Athena Alliance

Elizabeth Polk

VP and Head of Busi­ness & Legal Affairs

Netflix, Inc

Lisa Reeves

Chief Prod­uct Officer

TriNet

Justin Tomljanovic

Vice President, Corporate Development

Xcel Energy

Advisory Board

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